McDonald’s By KELLY MCCARTHY, ABC News
(NEW YORK) — McDonald’s has a new celebrity-backed meal on the menu, thanks to a collaboration with rapper Travis Scott.
The $6 meal, which launched Tuesday, includes a quarter pounder with cheese with Travis’ go-to toppings — bacon and lettuce — a medium order of french fries with barbeque dipping sauce, and a Sprite.
The Houston-born musician is the first celebrity to be featured on the iconic fast-food menu since basketball legend Michael Jordan in 1992.
Cactus Jack, Scott’s personal brand, also has designed custom apparel for McDonald’s crew.
“I couldn’t be more excited to bring the Cactus Jack x McDonald’s collaboration to life,” Travis Scott said in a statement. “We are bringing together two iconic worlds. Including a charitable component was key for me, and I can’t wait for people to see what we have in store.”
McDonald’s U.S. Chief Marketing Officer Morgan Flatley hailed Scott as a lifelong fan of the golden arches.
“Travis is a true McDonald’s fan having grown up visiting our restaurants in Houston, not to mention one of the biggest musical acts and cultural icons in the world,” Flatley said in a statement. “This is the first time in nearly 30 years we’ve introduced a superstar’s name to our menu — we’re excited to bring the Travis Scott Meal to a McDonald’s near you.”
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